This 1-day hands-on course is designed to help participants create eye-catching videos using just their smartphones for today’s social media platforms. Participants will learn how to shoot, frame, and edit short videos that capture attention, tell a story, and connect with audiences online. From understanding video formats and smartphone camera features to lighting, storytelling, and mobile editing, this course equips learners with practical skills to confidently produce and publish engaging video content for platforms such as TikTok, Instagram, and YouTube.

Things to bring during the course:
• Smart phone devices
• Charges for the mobile devices
• Email address to share work

Objective

By the end of this course, participants will be able to:

• Understand the fundamentals of smartphone videography and the video production workflow.
• Identify suitable video formats for different social media platforms.
• Apply essential smartphone camera settings and features for video recording.
• Use basic lighting techniques for indoor and outdoor video shoots.
• Apply composition, camera shots, angles, and movements effectively.
• Plan short videos using basic storytelling and storyboarding techniques.
• Capture quality video footage while managing sound and common filming issues.
• Edit and export short videos using mobile editing tools.

Outline

1. Introduction to smartphone videography
• Overview of smartphone videography
• Use cases for smartphone videography
• Advantages and limitations of using smartphones for video creation
• Understanding the basic video production workflow

2. Video formats for social media (vertical vs horizontal)
• Common video formats
• Vertical vs horizontal

3. Smartphone camera settings and features
• Understanding resolution and frame rates
• Using HDR, cinematic or portrait video modes

4. Lighting techniques
• Importance of lighting in video quality
• Natural vs Studio Light
• Basic use of affordable lighting accessories
• Shooting in indoor vs outdoor environments

5. Composition, shots, angles, and movements
• Rule of thirds and subject placement
• Framing techniques and safe zones for text and subjects
• Types of camera shots
• Common Camera angles
• Camera Movements

6. Storytelling and storyboarding
• Structuring a video with hook
• Introduction to basic storyboarding
• A-roll vs B-roll

7. Shooting and production
• Capturing multiple takes and angles
• Managing sound and background noise
• Common filming mistakes and how to avoid them

8. Basic mobile editing workflow and exporting
• Trimming, sequencing, and arranging clips
• Adding music, basic text, and simple transitions
• Exporting final video

Who should attend

This course is suitable for individuals who want to create quality videos using their smartphones for social media, personal projects, or business purposes. It is ideal for beginners, content creators, small business owners, and anyone interested in producing engaging videos for platforms such as TikTok, Instagram, and YouTube.

Methodology

Trainings are conducted with step by step demonstration by the trainer and lecture on understanding the theory, after which learners will do hands-on practice with detailed steps and guides to follow overseen by the trainer.

Kalarani Kavindran's Profile

Kalarani graduated with a Master’s in Digital Marketing, building strong expertise in digital strategy, analytics, content marketing, and performance-driven decision-making. She also holds a Bachelor of Science in Multimedia Technology and Design from the Singapore University of Social Sciences, giving her a solid foundation in creative design, digital media, and technology.

She is a Microsoft and Adobe Certified Trainer with industry-recognised certifications including META Certified Digital Marketing Associate, Google Search Ads Certification, and ICDL certification in Adobe Photoshop. Kalarani is highly proficient in advanced Microsoft Word, Excel, and PowerPoint, and stays current with evolving digital marketing and AI tools to ensure training relevance.

With over 11 years of experience as a professional trainer, Kalarani specialises in digital marketing, content marketing, and AI-powered workflows, delivering courses such as SEO, Google Pay-Per-Click (PPC), Google Analytics, and AI tools for content creation. As the Director and Head Photographer of Kalzstudioz Media Services, she combines marketing expertise with creative execution in photography, videography, and design, while leveraging AI for content creation, marketing optimisation, and advanced photo editing workflows.