| Event Profile | |
| Class/ Online | Classroom |
| Date | 26 June 2026 |
| Time | 9am to 5pm |
| Venue | Holiday Inn Atrium Singapore (Halal Certified) 317 Outram Road Singapore 169075 |
| Fee | 9% GST will apply SGD 550.003 & above: SGD530.00 each For Member SGD 522.5 3 & above: SGD503.5 each |
| Note | Two tea breaks and buffet lunch will be served. Limited complimentary car parking coupons are available upon request. |
| Trainer | |
| Activity | |
| You may reach us via T: 6204 6214 E: info@ccisg.com Alternatively, you may send below details to register Contact Person Company (optional), Name, Job Title, Mailing Address, Tel, Email Participant(s) Name, Job Title, Email | |
Whether working with global clients or diverse local teams, the ability to communicate across cultures is essential. This course offers insights and tools to help you navigate cultural differences, reduce misunderstandings, and build trust in multicultural environments.
Objective
- Understand frameworks for analyzing culture (e.g., Hofstede, Hall)
- Identify your own cultural communication style
- Adapt verbal and non-verbal cues across cultures
- Build cultural empathy and avoid miscommunication
- Enhance collaboration in diverse teams
Outline
- Introduction to Intercultural Communication
- High-Context vs Low-Context Cultures
- Case Studies: Singapore, ASEAN, and Beyond
- Cross-Cultural Listening and Feedback
- Managing Conflict Across Cultures
- Inclusive Language and Global Etiquette
Who should attend
- Regional managers and international project teams
- HR professionals and educators
- Public servants, NGO staff, and diplomacy professionals
- Anyone working in multicultural environments
Methodology
Interactive role plays, cultural case studies, intercultural games, video analysis, and self-assessment tools.
Jed Senthil's Profile
Communications | Digital Strategy (Marketing, Social Media & GenAI) | CET Trainer | ALTP | ALF | CTLPE | NTU CCE Certificate in Coaching
Jed Senthil is a seasoned corporate trainer and educator with over 15 years of cross-sector experience in communications, branding, digital strategy, youth development, social innovation, and generative AI. His career spans civil service, education, social enterprise, sports start-up, and the non-profit sector—bringing a rich blend of practical insights and diverse perspectives to his training.
Fluent in multiple languages and an accomplished theatre and film actor, Jed is recognised for his dynamic facilitation style, storytelling ability, and practical, results-oriented teaching. He is currently pursuing a PhD in Communication and Information in Singapore, focusing on influencer culture, health communication, and AI-assisted content creation. He also holds a Master’s in Media and Communication (NTU) and a BSc in Business (LSE, University of London).
As a certified trainer and associate faculty member, Jed has delivered over 3,000 hours of training to adult learners across Singapore’s autonomous universities, polytechnics, and leading private institutions, as well as internationally in countries such as China and Vietnam. He has designed and facilitated signature workshops on:
Jed’s expertise is grounded in leadership roles as a social enterprise founder, civil service officer, and international youth facilitator (SSEAYP). He has trained over 5,000 youth and professionals in communication, leadership, entrepreneurship, and social impact, and mentored senior executives, scholars, and athletes.
What Sets Jed Apart
With his unique ability to bridge theory and application, Jed equips individuals and organisations to communicate with impact, strengthen their digital presence, and thrive in the evolving landscape of AI-driven communication.
Jed Senthil is a seasoned corporate trainer and educator with over 15 years of cross-sector experience in communications, branding, digital strategy, youth development, social innovation, and generative AI. His career spans civil service, education, social enterprise, sports start-up, and the non-profit sector—bringing a rich blend of practical insights and diverse perspectives to his training.
Fluent in multiple languages and an accomplished theatre and film actor, Jed is recognised for his dynamic facilitation style, storytelling ability, and practical, results-oriented teaching. He is currently pursuing a PhD in Communication and Information in Singapore, focusing on influencer culture, health communication, and AI-assisted content creation. He also holds a Master’s in Media and Communication (NTU) and a BSc in Business (LSE, University of London).
As a certified trainer and associate faculty member, Jed has delivered over 3,000 hours of training to adult learners across Singapore’s autonomous universities, polytechnics, and leading private institutions, as well as internationally in countries such as China and Vietnam. He has designed and facilitated signature workshops on:
- Digital Marketing with Generative AI
- Social Media & Branding Strategies
- Strategic Communication & Influence
- Personal Branding & Digital Portfolios
- Presentation Skills for Leaders
- Cross-Cultural Communication
Jed’s expertise is grounded in leadership roles as a social enterprise founder, civil service officer, and international youth facilitator (SSEAYP). He has trained over 5,000 youth and professionals in communication, leadership, entrepreneurship, and social impact, and mentored senior executives, scholars, and athletes.
What Sets Jed Apart
- Merges deep academic research with real-world practice
- Proven ability to engage and inspire executives and adult learners
- Empathetic, inclusive facilitation style
- Delivers actionable, future-ready skills in communication and digital strategy
With his unique ability to bridge theory and application, Jed equips individuals and organisations to communicate with impact, strengthen their digital presence, and thrive in the evolving landscape of AI-driven communication.
