Classroom/ Online: Yes/ Yes
Scheduling Date(s):
1) 31 Jul 2026 (classroom)
Note: Please click specific date for detailed venue and course fee etc.
Unleashed Creativity: Smartphone Storytelling with CapCut at Work
Welcome to the "Getting Started with Smartphone Videography, Storytelling, and Video Editing Using CapCut" workshop, designed especially for working professionals like you who are eager to become more proficient social media content creators and elevate your digital creator skillset.
In today's fast-paced digital landscape, the ability to craft engaging and impactful videos is not just a valuable asset; it's a necessity.
Whether you're a marketing professional aiming to create captivating campaigns, a business owner looking to leverage the power of visual storytelling, or someone who recognizes the importance of staying ahead in the digital age, this workshop is tailored to share practical smartphone videography, storytelling and video editing skills with you!
In today's fast-paced digital landscape, the ability to craft engaging and impactful videos is not just a valuable asset; it's a necessity.
Whether you're a marketing professional aiming to create captivating campaigns, a business owner looking to leverage the power of visual storytelling, or someone who recognizes the importance of staying ahead in the digital age, this workshop is tailored to share practical smartphone videography, storytelling and video editing skills with you!
Objective
By the end of this course, you will be able to:
- Grasp the fundamentals of smartphone videography, including camera settings, composition, etc
- Master storytelling techniques to craft compelling narratives for your photos and videos
- Develop proficiency in using CapCut on mobile (basic editing), a user-friendly FREE video editing mobile app, for basic video editing
- Create and edit your own 30-45 second mobile video project
Outline
Module 1: Why Mobile Videography and Storytelling?
• Explore the power of videos for marketing
• Understand the impact of storytelling in videos
• Analyze case studies of effective video advertisements
• Learn a structured storytelling framework for business and work purposes
• Brainstorm and share your 30-45 second video story idea in class
Module 2: Filming with Your Smartphone
• Understand the importance of storyboarding before filming
• Interactive activity: Storyboarding your video idea
• Explore various mobile filming techniques through examples and trainer demonstration
• Hands-on practice: Filming techniques in small groups (3 - 4 pax)
• Share your group's hands-on practice videos with the class, followed by debrief and feedback from the trainer
Module 3: Video Recording and Editing Essentials with CapCut
• Interactive hands-on filming based on storyboards in small groups (3 - 4 pax)
• Introduction to CapCut video editing tool, navigating the CapCut interface
• Explore essential tools and features
• Hands-on practice: Importing media and creating a new project in CapCut
• Master video editing basics: Trimming and arranging clips
• Discover how to add music, effects, and transitions
• Assemble your 30-45 second video clip in sequence
• Share your videos and receive feedback
• Final debrief, conclusion and key takeaways
• Explore the power of videos for marketing
• Understand the impact of storytelling in videos
• Analyze case studies of effective video advertisements
• Learn a structured storytelling framework for business and work purposes
• Brainstorm and share your 30-45 second video story idea in class
Module 2: Filming with Your Smartphone
• Understand the importance of storyboarding before filming
• Interactive activity: Storyboarding your video idea
• Explore various mobile filming techniques through examples and trainer demonstration
• Hands-on practice: Filming techniques in small groups (3 - 4 pax)
• Share your group's hands-on practice videos with the class, followed by debrief and feedback from the trainer
Module 3: Video Recording and Editing Essentials with CapCut
• Interactive hands-on filming based on storyboards in small groups (3 - 4 pax)
• Introduction to CapCut video editing tool, navigating the CapCut interface
• Explore essential tools and features
• Hands-on practice: Importing media and creating a new project in CapCut
• Master video editing basics: Trimming and arranging clips
• Discover how to add music, effects, and transitions
• Assemble your 30-45 second video clip in sequence
• Share your videos and receive feedback
• Final debrief, conclusion and key takeaways
Who should attend
• Marketing and Communication Professionals:
Enhance your content creation skills to develop compelling marketing campaigns and storytelling strategies that resonate with your target audience.
• Business Owners and Entrepreneurs:
Elevate your online presence by creating authentic and visually appealing content to connect with your customers and grow your brand.
• Educators and Trainers:
Learn how to incorporate video content into your teaching and training materials to make learning more engaging and effective.
• Professionals from any Industry:
Regardless of your field, if you recognize the importance of digital content creation in your work, this workshop is for you.
Enhance your content creation skills to develop compelling marketing campaigns and storytelling strategies that resonate with your target audience.
• Business Owners and Entrepreneurs:
Elevate your online presence by creating authentic and visually appealing content to connect with your customers and grow your brand.
• Educators and Trainers:
Learn how to incorporate video content into your teaching and training materials to make learning more engaging and effective.
• Professionals from any Industry:
Regardless of your field, if you recognize the importance of digital content creation in your work, this workshop is for you.
Methodology
•Hands-On Learning:
This workshop emphasizes practical application, allowing you to immediately implement what you learn.
• Interactive Sessions:
Engage in lively discussions, hands-on activities, and peer feedback sessions to foster active learning.
•Live Demos:
Observe live demonstrations of videography techniques and CapCut features to grasp concepts effectively.
• Creative Challenges:
Participate in creative challenges that inspire your creativity and apply your newfound skills.
This workshop emphasizes practical application, allowing you to immediately implement what you learn.
• Interactive Sessions:
Engage in lively discussions, hands-on activities, and peer feedback sessions to foster active learning.
•Live Demos:
Observe live demonstrations of videography techniques and CapCut features to grasp concepts effectively.
• Creative Challenges:
Participate in creative challenges that inspire your creativity and apply your newfound skills.
Profile of Charmaine Lee
Charmaine is a dynamic trainer with over a decade of experience helping professionals embrace a growth mindset through creativity and technology. Known for her clear, engaging, and hands-on teaching style, she is the go-to trainer at CCISG for innovation, AI, and design-focused workshops.
Her bestselling CCISG course — Unlocking the Power of ChatGPT: Your AI Assistant at Work — has helped hundreds of professionals boost productivity, streamline content creation, and confidently integrate AI into their daily tasks. Charmaine is also highly sought after for her expertise in visual communication, especially through tools like Canva and PowerPoint, making her workshops both practical and immediately applicable on the job.
Beyond her public workshops, Charmaine has led global curriculum projects for organisations such as The World Bank, Schneider Electric (France HQ), and the ASEAN-Korea Cooperation Fund, adapting content to fit both corporate and regional contexts.
Whether you're looking to master AI prompting, design compelling visuals, or tell powerful stories with digital media, Charmaine’s workshops deliver the skills and creative confidence today’s professionals need.
