Harasha Bafana
Harasha Bafana is a Personal Branding Coach, Consultant, Speaker & Trainer. She holds an MBA (Marketing) from Singapore’s Nanyang Technological University and a Social Science honours degree from National University of Singapore. She also holds the WSQ Advanced Certificate in Learning and Performance (ACLP).
Having personally experienced the power of influential branding & communication, she champions it as a core growth strategy for her clients' professional and personal development.
She served two terms as a Board Member with the Agri-Food & Veterinary Authority of Singapore (AVA) and is currently a three-term Board Member of Nanyang Academy of Fine Arts (NAFA). She was also Vice Chairman II of DEWI@SMCCI, the women entrepreneurs’ wing of Singapore Malay Chamber of Commerce and Industry (SMCCI).
Her 27-year career has had several interesting changes. She began as a Foreign Service Officer at the Singapore’s Ministry of Foreign Affairs, followed by a managerial stint at SingTel. This accidental entrepreneur then ran a Middle Eastern restaurant business called Samar, which she helped grow into a million-dollar business with no advertising. TIME Magazine - in its annual search for ‘the region's most remarkable places & experiences’ - named Samar in its The Best of Asia list. Harasha was also SME Centre Director at the Singapore Malay Chamber of Commerce and Industry (SMCCI), and together with her team, helped advise more than 5,000 SMEs.
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